Keep your berber rug as flat as possible and avoid folding it. If you need to move it, roll it inward to avoid damaging its hair.
CUT, NEVER PULLNever pull on loose threads. It is better to cut them if you ever see any.
SPOT CLEANINGWool naturally repels liquids at first, so treat any spills quickly with a dry cloth or absorbent paper to help avoid any stains.
WASH ONCE A YEARTo extend the life of your rug, have it professionally washed once a year. You can also shake the rug outside.